Welcome to September 2013, where Apple has just proven that ‘plastic’ doesn’t have to mean ‘cheap.’ The iPhone 5c is the vibrant, colourful alternative to the serious 5s, aimed squarely at the younger UK market. It features a seamless, hard-coated polycarbonate unibody with a reinforced steel frame …
Welcome to September 2012, and Apple has finally done the unthinkable: they’ve changed the screen size. The iPhone 5 has arrived, and it is a tall, slender masterpiece of precision engineering that makes every other phone on the market look like a plastic toy. Gone is the ‘glass sandwich’ of the 4S,…
Welcome to October 2011, and the atmosphere around the iPhone 4S is a strange mix of technical awe and somber reflection following the passing of Steve Jobs. While many in the UK were disappointed that the design remains identical to the iPhone 4, the internal overhaul is so significant that it has …
Welcome to June 2010, and Steve Jobs has just unveiled the ‘Retina Display,’ effectively ending the resolution wars with a single technical knockout. The iPhone 4 is a radical departure from the ‘soap-bar’ curves of the 3GS, opting instead for a ‘glass and steel sandwich’ design that is just 9.3mm t…
It is June 2009, and Apple has just released the ‘S’, which stands for ‘Speed.’ While the external chassis is identical to the 3G, the technical internals of the iPhone 3GS represent a massive leap forward that has made every other smartphone in the UK feel like it’s running in slow motion. The 3GS …
It is July 11, 2008, and the atmosphere in the UK is electric. If you thought the frenzy for the original iPhone was intense, you haven’t seen anything yet. The iPhone 3G has arrived, and Apple has addressed almost every technical grievance the British public had with the first model. While the orig…
The date is November 9, 2007, and the queue outside the Apple Store on Regent Street has been growing for days. The iPhone has finally landed in the UK, exclusive to O2, and it has just made every other handset in the world look like a steam-powered tractor. It’s a slab of glass and aluminium with o…
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